Calendar of Events

Join us for a dynamic panel discussion at the Fall Academic Forum, where industry leaders from tourism, technology, and marketing will come together to explore the rapidly evolving landscape of artificial intelligence (AI). Moderated by an expert in educational assessment, this forum will delve into how AI is transforming business practices and reshaping industries, while also addressing the ethical challenges and opportunities it presents.

Key discussion topics include:

• How AI helps companies better understand their customers and the risks of over-reliance on AI-generated insights
• AI’s role in predictive analytics, cybersecurity, and its effectiveness in threat detection
• The evolving roles humans play in AI-driven fields and maintaining the human touch in innovation

Don't miss this chance to hear from experts across multiple industries, as they share their perspectives on the future of AI, its impact on business, and what it means for both current and future professionals.

📅 Date: Tuesday, October 22, 2024
⏰ Time: 6:00 PM - 8:00 PM
📍 Location: Fresno State University, Craig School of Business
💲 Registration: Free for Students (must register with an @edu.com e-mail address) | $15 for PMI Members

Panel Speakers:

Lisa Oliveira
President/CEO, Visit Fresno County
As the President and CEO of Visit Fresno County, Lisa Oliveira has been instrumental in reshaping the perception of Fresno, bringing new visitors to the area, and promoting a unique side of California. Beginning as an intern, she now holds the highest tourism accreditation, Certified Destination Management Executive (CDME), and serves on multiple boards within the hospitality and tourism industry. A Central Valley native, Lisa is committed to fostering growth in her community.

Luke Ross
Operations Manager, Kotman Technology
Luke Ross leads the operations at Kotman Technology, a growing team providing cutting-edge tech solutions to major Central Valley organizations. With a background in education, leadership roles, and a passion for community service, Luke has been integral in shaping a collaborative and supportive culture at Kotman. A proud Fresno State fan, Luke is dedicated to both his professional and personal community engagements.

Layne Ryan
Chief Executive Officer, ADvine Agency
Layne Ryan, a veteran marketing professional, founded ADvine in 2017 after a successful career managing radio stations across the U.S. Today, ADvine is a full-service digital marketing agency specializing in brand development, web design, and social media management. Layne and his team, including ten Fresno State alumni, work across over 70 industries, helping businesses tell their unique stories through modern marketing strategies.

Moderator:

Dr. Mary Cochron
Founder/CEO, Metimur LLC
Dr. Mary Cochron, EdD, PMP, is a leading expert in educational assessment with nearly two decades of experience. As the founder of Metimur LLC, she designs innovative assessment systems focused on improving student outcomes and enhancing educator engagement. Mary’s Compassionate Assessment Framework emphasizes doing assessments better, not more. She brings her expertise to this panel as a skilled moderator with a deep commitment to effective and inclusive education.